Under Armour: UA 360

Editor for a social-first fitness series for Under Armour helping viewers turn New Year’s resolutions into long-term goals. We teamed up with fitness influencers Katie Crewe, Nik Naidoo, and Amanda Meixner to launch a new episode each day in January. The 31-part series earned 10M+ views across IGTV and YouTube and achieved an 80% watch-through rate.